Welcome to the weekly digest of the most talked about stories from adidas News.
The collaborations continue to flow with the first capsule collection with Arte Antwerp paying homage to North African football culture. CONFIRMED’s Holiday Program also introduces the LC23 x adidas “Collectible” capsule – Italian craftsmanship and timeless local tradition bringing hand-refined classic to 3-Stripe icons. Three is truly the magic number when adidas
Originals, CLOT, and BAPE® team up for a reimagined Superstar by Edison Chen
On the field mid season brings all new footwear packs across football and rugby. Jude Bellingham introduces the latest iteration of the brand’s iconic Predator franchise featuring a new NANOSTRIKE+ upper to redefine control. In rugby, Ilona Maher showcases the latest adizero #### pack of boots, engineered for speed and power with control. Ahead of a new tennis season Daria Kasatkina and Felix Auger-Aliassime unveil the latest Barricade
silhouette – the 14th in 25 years of supporting athlete performance – built on legacy and designed for control.
Recognition continues to pour in for our athletes and partners, highlighting the powerful intersection of sport and culture.
Pharrell’s Virginia adidas Adistar Jellyfish didn’t just win FN’s 2025 Shoe of the Year – it redefined what a sneaker can be. Willy Chavarria, who just released brand new SS26 collection with adidas Originals, earned a spot on the OffBall25 list as “one of American fashion’s most compelling storytellers
on the borderline of sports, culture and fashion". Find out who else is on the list. While in winter sports, adidas athletes made their mark: Alice Robinson claimed her fifth World Cup, Mikaela Shiffrin took gold on home soil, and biathlete Dorothea Wierer secured her 17th career gold.
Back to the field and we welcomed top college quarterback Fernando Mendoza to our growing roster of American football athletes. And then finishing on the court, we are thrilled to announce a new partnership with Club 520 – the breakout basketball podcast. Stay tuned!
Thank you for reading.