Hi there,
It’s been over a month since the launch of Spring Bloom, and I’m still just as excited as I was on launch day!
Not only is Spring Bloom our first-ever scented Laundry Detergent Tablet, it is THE first-ever scented laundry detergent tablet—and bringing it to life was a journey I’ll never forget.
From brainstorming the scent profile we thought you’d love most (we’ve got plenty of ideas saved for later) to figuring out how to get lasting scent power in such a tiny tablet (not easy!), every moment was a labor of love. The result? A little more joy in every load of laundry.
If you’ve tried it, I hope you’re loving it too. And if you haven’t yet, you can get Spring Bloom on blueland.com to finally smell it for yourself! Spoiler: it’s like fresh citrus meets warm morning sun in a wildflower field.
Xx,
Sarah Paiji Yoo
Co-Founder & CEO, Blueland
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