Hi there!
Our newest launch, Milky-Soft Face and Body Cleanser is here — and we’re so excited about this one. Here’s the truth: you don’t need a separate face cleanser and body cleanser as much as the beauty industry wants you to believe you do. Yes, the skin on your face can be thinner, more sensitive, and need gentler formulas but that doesn’t mean your body needs harsher cleansers! We wanted to make one cleanser that’s gentle enough for your face, effective enough for your body, and actually feels good on skin.
So let’s break down what makes it so special…
1) Face and body, genuinely.
We formulated this to work for both — so you can cleanse your face without fear of stripping, and use it all over your body without thinking you’re wasting it. We kept it unscented but don’t worry, it still removes unwanted odors and does what a cleanser should do: clean.
2) Milky texture + a unique lather that doesn’t strip.
The real magic is the formula: we use a blend of 5 surfactants to create the kind of lather you want for your body, while still being gentle enough for your face.
The real magic is the formula: we use a blend of 5 surfactants to create the kind of lather you want for your body, while still being gentle enough for your face.
3) Built-in barrier support.
Cleansing shouldn’t undo the rest of your routine. We paired gentle surfactants with saccharides, ceramides, and glycerin to help bind moisture to skin and support the barrier — leaving skin soft, calm, and comfortable, not tight.
Cleansing shouldn’t undo the rest of your routine. We paired gentle surfactants with saccharides, ceramides, and glycerin to help bind moisture to skin and support the barrier — leaving skin soft, calm, and comfortable, not tight.
4) Clear product VALUE
When we briefed this product, our main requirement was simple: real value. We wanted a generously sized bottle that’s gentle enough for your face, effective for your body, and priced so you can use it freely — that’s why we intentionally priced it at $18.
When we briefed this product, our main requirement was simple: real value. We wanted a generously sized bottle that’s gentle enough for your face, effective for your body, and priced so you can use it freely — that’s why we intentionally priced it at $18.
It’s launching on our website today, and it’ll be in stores at the end of this month!
As always, thank you so much for your support — and please let us know what you think, we always appreciate your feedback.
❤️
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