Let’s hit the road together
Looking for a better way to move in your city? Cowboy is your vehicle of change. We’re powered by a mission to build the ideal mode of transport through design and technology. Hop on a Cowboy bike and you’ll experience a ride tailored to you, supported by our service ecosystem every step of the way. The connected electric bike brings a new perspective to every route you take – whether your daily go-to or a new adventure further afield.
A bike for every rider
With three models to choose from, there’s a bike to fit your style. The choice is yours.
Classic
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Cruiser ST
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Cruiser
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Tune in
The Cowboy app is your daily companion on the road. Navigate through your city, turn by turn. Track your bike's location anytime, anywhere. See your ride data at a glance and connect with fellow Cowboy riders.
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Never ride alone
No matter where you ride, we've got you and your bike covered. With a range of services to support you at every turn, you can keep your bike in tune, protect it against theft, and get help whenever and wherever you need it.
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No matter where you ride, we've got you and your bike covered. With a range of services to support you at every turn, you can keep your bike in tune, protect it against theft, and get help whenever and wherever you need it.
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