Hey there,
I’ll be honest…
We nearly didn’t launch our Vanilla flavour.
At first, it felt a bit too simple.
When we started developing new flavours, we were testing things like mocha, cookies & cream, caramelised biscuit - flavours that sounded a bit more exciting.
And don’t get me wrong, they were good.
But the more we tested everything, the more we kept coming back to one flavour.
Not because it stood out the most.
Because it was the one we actually wanted to eat every day.
It’s smooth, subtly sweet and just… easy.
Some days I’ll eat it as it is. Other days I’ll throw in berries, peanut butter, granola — whatever I’ve got in the kitchen.
That’s kind of the point.
It’s not trying to be the loudest flavour.
It’s the one that quietly becomes part of your routine.
Still packed with 20g protein, high fibre, low sugar, and everything you’d expect from ELEAT.
Anyway, it’s live now.
Would genuinely love to hear what you think if you give it a go.
Hywel
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