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Every cool girl has lore
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No wonder our Original Pink Hoodie has a deep backstory. Reunite with the cozy icon that raised us—and meet her new era.
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| Think pink
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THE BEGINNING
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The post heard around the internet
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We dropped the Original Pink Hoodie in limited quantities. Seconds later, it was gone. Who’s surprised?
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| Shop now
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NEW! Embroidered patch
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THE NOW
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Meet our brand-new Embroidered Pink Hoodie
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The icon you know and love, just slightly updated with a modern finish. Embroidered Logo, G-patch and a slightly-cropped waistband. Get acquainted, we think you’ll love it.
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| Shop now
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DON'T FORGET...
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Your new favorite bag
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Built for quick trips, long days, and everything in-between. Our limited edition Errand Bag comes with a spacious body and handy pocket for all your essentials!
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| Shop now
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233 Spring Street, Floor 10 New York, NY 10013
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New Street Square London, EC4A 3TW
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