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The newsletter for better thinking. |
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You know that person everyone turns to when things get stuck? While others are still figuring out the problem, they're already presenting solutions that actually work.
Here's what we've learned: that kind of creative problem-solving isn't magic - it's methods. |
| To teach you the methods, we partnered with IDEO - the design firm behind breakthrough innovations for over 40 years - to create a hands-on workbook. |
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Rather not receive reThink? Unsubscribe. |
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What's inside? |
Free workbook: 10 exercises to become the go-to creative problem solver (54-page reThink exclusive) Endel: Neuroscience-backed soundscapes that boost focus 7x better than playlists (2 months for free) IDEO U: Next-level design thinking courses for breakthrough innovation (15% off in June) Seagull vs goose management: How to give critique that builds instead of crushes creativity Two-minute film trip to Copenhagen: Jakob Lange on creative process at BIG's iconic headquarters |
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Get the new 10-exercise Creative Edge workbook that teaches you how to become the go-to problem solver.
What you'll learn:
The design thinking method Define problems that matter Generate impactful ideas Present solutions that get approved The exclusive workbook is created in partnership with IDEO, and is based on their proven methods that has fueled breakthrough innovations for Apple, Airbnb, and hundreds of companies over 40+ years.
The PDF is optimized for reMarkable paper tablets (how to transfer), but works on any device or print.
Download the workbook for free |
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The Creative Edge gets you started, and when you're ready to dive deeper into the tools and frameworks for breakthrough innovation, IDEO U is where the pros go.
Top picks: |
AI x Design Thinking Workshop: Collaborate with AI in creative work Storytelling for Influence: Turn ideas into stories that move people Human-Centered Strategy: Move from strategy to confident execution |
As a reThink reader benefit, take 15% off any one course in June using code 'remarkablenewsletter'. |
Explore IDEO U courses |
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Endel creates personalized soundscapes backed by neuroscience research. Studies show 7x better focus improvement vs. regular playlists, plus faster sleep onset.
How it works: Adapts to your activity, uses real-time data (heart rate, time of day, weather), and applies neuroscience research on circadian rhythms.
reThink readers get 2 months free with the link below.
Discover Endel |
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Seagull managers destroy creativity by swooping in, criticizing everything, then leaving. Goose managers build ideas through constructive feedback.
The goose way:
Stay engaged throughout the creative process Ask questions that build on ideas, don't tear them down Provide specific, actionable feedback Share the journey instead of judging the destination Written by William Chaumeton, Head of Concept Development at reMarkable.
Read the 4-minute guide |
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Ed Catmull spent decades perfecting creative culture where the best idea wins, regardless of hierarchy. From 'Creativity, Inc.'-Fear is creativity's biggest enemy. Psychological safety enables breakthrough thinking.
Key methods:
Regular 'brain trust' sessions for honest feedback Leaders model vulnerability and mistake-making Systematic removal of creative barriers Discover the book |
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Author Elizabeth Gilbert says to stop taking creative blocks personally. Your genius shows up when it wants to-your job is to show up consistently regardless. Creative anxiety kills more good work than lack of talent ever will.
Her message:
Creativity is external, not a personal trait Show up to work whether inspiration visits or not Don't take credit for genius moments or blame for dry spells Watch her 19-minute TED talk |
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Jakob Lange, architect and partner at BIG, started with a constraint: What if you tied sponges together with rope? This simple premise sparked creative questions that led to breakthrough furniture design for BoConcept.
Jacob's philosophy: 'When you have something that you're engaged in and that peaks your interest, then that's when you're the most happy.'
Take a 2-minute film trip to Copenhagen |
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Share your specific habits, tools, or environments that unlock your creative edge. Our 2.5 million readers are looking for exactly these insights.
Ideas to share: Go-to creative rituals, tools that make the difference, environmental factors, unexpected creative triggers.
Tell us your creative secrets
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