Hi,
This morning I was putting together a big Feed order for a group of athletes coming to an offsite up in the mountains of Colorado next week.
So I figured - why not share what I'm getting for the crew? Maybe you'll discover something new, or remember something you've been meaning to try.
Dr. Hydrate
This is a new hydration we just brought in from Australia (where it's booming). The flavors are fantastic and I've been really enjoying the Pineapple and Mango Passionfruit. I added this variety pack so we could try out all the flavors.
Amacx Cherry Juice
We're almost out of stock on this again and I wanted all the athletes to have this when they come back from the trail run. The top guys at the TDF were all chugging this post-stage. It's ready-to-drink, refreshing, and has all the recovery benefits of tart cherries.
Pelotan
Speaking of the TDF, we finally got in my favorite sunscreen of all time, Pelotan. It's the easiest to apply sunscreen I've found - dries fast and doesn't make your hands sticky or greasy. It also smells great. The roll-on is amazing for your face. Trust me on this one, this is a keeper.
Cadence
This relatively new brand is coming in hard against Maurten with impressive results. I just saw a retail pop-up store they have in NYC for the Marathon - it was beautiful. The products are equally impressive and I ordered the drinks and gels since many of the athletes have been asking me about Cadence but haven't tried it yet.
BodyBio Remineralize
One of my afternoon activities yesterday was playing plumber and installing a reverse osmosis system below the countertop. I'm now keeping this bottle of BodyBio Remineralize beside the tap so everyone can add a half dozen drops to their water to add back all the good minerals that the filtering takes out. It also makes the flavor and mouth feel of the plain water amazing in my opinion.
ArchMax Feed Run Belt
I got everyone an ArchMax (from Spain) Run Belt with Feed branding. This belt is by far the best run belt on the market and ArchMax was the original compression-style run belt maker. Nothing bounces, easy to get out gels (or your phone). These were everywhere at UTMB in September.
Feed Ultra Glide Socks
To complete the look with the run belt, everyone is getting the Ultra Glide Socks. I'm hooked on these and wear them for my workouts and work (not the same pair!). You won't find a better quality sock anywhere for $9.99. These are the equivalent to $20-30 performance socks from leading brands - we just sell them direct from the factory with The Feed branding to give you the same performance for less.
Quinton Nasal Spray and Salt Water Packets
I don't think I've talked about the Quinton Nasal Spray, but living in the dry Colorado air, I got these for all the athletes to sleep and breathe better. It's a salt water nasal spray and feels great. I'm also giving everyone 6 of the sea water packets to super hydrate to adapt to the altitude.
QS Immune Charge and Orthomol Immune
Since we're entering flu season and everyone is flying, I'm putting everyone on Orthomol Immune when they arrive. The B12-based drink (with two pills) is an absolute lifesaver for not getting sick or bouncing back if you do. If I do feel a scratchy throat I'll also take a Quicksilver Immune Charge drink shot.
Quicksilver NAD+
I've also added Quicksilver NAD+ as I'm asked about NAD more and more. Taking NAD orally seems to have almost no clinical value, but taking the precursors to NAD+ production that are in the Quicksilver product DOES work. Especially since Quicksilver uses their liposomal technology to absorb it in your mouth and bypass your gut. I don't take it all the time, but I'll get a full bottle and take it for 4-6 weeks, take a break, then do it again a month or so later.
Quicksilver Glutathione
This is best for high-performance athletes. I'm always amazed at how athletes not taking it react after a week or two of adding it to their routine. It's the master antioxidant for athletes. I find it's most beneficial in times of stress - whether that's external stress or training stress. While you can take it all the time, these are the times you really want this as part of your daily routine. The liposomal approach is the way to go for glutathione so you actually absorb it.
Nomio
Speaking of glutathione, the product getting the secret buzz right now amongst the world's elite athletes is Nomio. Last week Cole Hocker won the 5K World Championships and in an interview after swears by the benefits of Nomio on his performance. He joins David Roche, Mads Pedersen and countless other pros jumping on Nomio right now. I'm making a bet that this is going to be a top 3 product in 2026 and we have it now if you want to try it. The simple description: It's a broccoli sprout drink that creates a spike in glutathione production after about 2 hours of taking it, which leads to reduced lactic acid production during hard efforts.
SwissRX Nitric Oxide Pro
In speaking with Eric Hinman last week, he was telling me how he swears by the new Nitric Oxide Pro. I agree. Two pills a day and it's providing me both cardiac health benefits (more blood flow) and I'm always ready to go for a hard workout. You'll notice the benefits right away (get the test strips to see for yourself how much nitric oxide levels are boosted after 2 hours) and I prefer the two in the morning versus the 6-8 tablets before a workout with the original formula (although you can take both together as they work differently).
Dream Shots for Everyone
I want everyone to sleep hard. I've got Dream Shots for every athlete to take each night before bed. I'm giving away two thousand 3-bottle packs today. At the time I'm sending this, there are still 800 remaining, so grab one if you want to try out Dream Shot for free (with a $25 purchase).
Pillar Magnesium + LMNT Lemonade Salt
A go-to staple that pairs perfectly with Dream Shot. I'm going to have everyone do this during the day with the LMNT Lemonade Salt. Dr. Sprouse's go-to daily cocktail is to take one scoop of Pillar and one sachet of LMNT for his daily elixir and I'm embracing this routine.
Kyoku Breakfast Shakes
For breakfast, we're making up Kyoku Breakfast Shakes for everyone, and I got everyone one of the battery-operated blenders to take home. I always forget how amazing Kyoku is in the morning to fuel me up without making me feel too full to train. I find it's the perfect breakfast go-to after a hard night of sleeping with Dream Shot.
ZBiotics
Yes, some athletes will still have a drink of wine with dinner and my pre-cocktail routine is ZBiotics for everyone to avoid any of the next-day ill effects of the alcohol. I know there are a lot of false claims and products in this "no hangover" category that don't work. ZBiotics is different - it's a probiotic (bacteria) trained to eat acetaldehyde that causes the bad effects from alcohol consumption. It works.
Bottles
I got everyone 1 Mortal 750ml bottle with Watermelon Salty (my current favorite), 1 Race Day 750ml bottle, and 1 Bivo aluminum bottle. I love these Bivo bottles for everything, but I especially like them beside my bed at night. The reverse osmosis water and the BodyBio Remineralize in this no-taste aluminum bottle is a luxury that I love.
- Matt
Founder
The Feed.
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