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Hi,
I spent yesterday morning restocking my garage shelves for spring. Pulling bottles out of winter bins, sorting through half-used tubs, throwing away gels from 2024, they were probably fine, but time to restock.
And I realized I should probably help you do the same thing. Starting with restocking you with new bottles!
Any order over $75 today gets a free Race Day Bottle. I know I gave you our new new shaker bottle last week, but we just got our summer shipment in on Race Day bottles, so we now have the 750ml version (most popular size) back in stock.
This is the super light weight bottle I discovered in Italy. I've tried a lot of bottles. This one ruined all the others for me. The squeeze is absurd, the valve flows faster than anything else I've tested, and yes, it's dishwasher safe. Built for WorldTour racing, trusted by over half of Tour de France Teams for racing, but honestly I use mine everywhere. Gym. Desk. Car. It's just a better bottle.
$75+ order and it's yours for free. Grab your free Race Day Bottle
I built a "What's New" page and I'm kind of obsessed with it.
Here's something you might not know: we turn down about 90% of the products pitched to us. If something makes it onto the site, I personally signed off on it. The new What's New page is where I'll drop every new launch with my actual take on why it's there.
If you're the type who likes to try new stuff before everyone else catches on, bookmark this. It's also a great antidote for flavor fatigue. The best athletes I work with rotate constantly. This makes that easy. Check out What's New
The Maurten bar I forgot to tell you about.
This is my fault. Yesterday I shared what to do if you hate gels. The one product I forgot was the Maurten Solid 160 bar. Fixing that now, with a deal, save 33% on these Maurten Bars today.
The bar is an Oat-and-rice and it is stuck together with Maurten's hydrogel. Easy to chew. Really gentle on the stomach, and delicious.
Here's why I think it matters: sometimes you just want to chew something. Gels are great, but three hours in, your brain wants food. This gives you that without blowing up your fueling plan. The carb delivery is legit with 41g per bar! It plays nice with everything else in the Maurten ecosystem.
$3.25 per bar. I got you a code: MaurtenBar33 for 33% off today. Save on Maurten Solid 160
Sunscreen talk. I know. But listen.
The ultimate performance enhancer is not getting too much exposure to the sun. The sun is your kryptonite draining your performance. But sunscreens can be sticky, a heavy gooey cream, and stop your screen from breathing.
I was testing a sunscreen last year (we have since stopped selling it, so I won't name it). It was so thick I had heat stroke and ended up on the pavement with uncontrollable cramps twice. I realized afterwards it was the suncreen. It was made as a natural watersports focused sunscreen. But if you aren't in the water you need your body to cool, you need your pores to sweat. This suncreeen stopped this and I cooked myself.
I share how serious this was so you know that the wrong sunscreen is no joke, I ended up in a creek in colorado to cool myself, and on the side of the lava rocks in Kona almost needing an ambulance after collapsing off the bike.
Pelotan SPF 30 is what I use and what WorldTour teams like EF Pro Cycling use. 80 minutes sweatproof, matte finish, won't sting your eyes, won't stain your kit, super easy to apply and doesn't leave your hands greasy. Most important, let's your skin breathe. Available as a Spray (6oz $40, 4oz $30) or Roll-On (2oz $20). Shop Pelotan Sunscreen
And when you inevitably forget and get cooked anyway, Pelotan Aprés. Cooling aloe, menthol, sodium hyaluronate. Designed with EF Pro Cycling. Pro tip: keep it in the fridge. Game changer. $25 for 6oz. Shop Pelotan Aprés
What's trending this week:
Amacx Beet Shot (our nitrate shot) — just restocked and selling fast. If you haven't tried a beet shot before race day, this is where to start. Doesn't taste like beets, it's good, like a juice shot that will make you go faster. Get your Amacx Beet Shot
Mortal Hydration — flying this week. Grapefruit and Aloha flavors are leading the charge. Mortal is a flavor forward hydration with just the right amount of sugar that you can drink it during your workout or anytime to rehydrate. Get Mortal Hydration
Cowboy Colostrum — just launched and already taking off. Gut health and immune support built for athletes. Shop Cowboy Colostrum
Morning Routine Hydration — new morning-ready lemon hydration stick. Electrolytes before your first workout, not during. Shop Morning Routine Hydration
Don't forget: Get your free Race Day Bottle with $75+ today.
Matt
Founder
The Feed
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