Welcome to the weekly digest of the most talked about stories from adidas News.
Seven WNBA stars - Candace Parker, Aaliyah Edwards, Aliyah Boston, Chelsea Gray, Kahleah Copper, Nneka Ogwumike, and Satou Sabally - brought our "Sideline Essentials" to the Tampa Youth Skills Clinic during the Women’s Final Four. Through coaching and mentorship, these icons emphasized the power of positivity and support in sports, proving that we all need someone to make us believe You Got This.
James Harden equipped the entire LA Clippers organization with his latest signature shoe Vol. 9 'Hell Cat’. Patrick Mahomes introduced a fresh colourway of his signature shoe, the Mahomes 2 Impact FLX Fairway, inspired by his love for golf, while adidas Originals unveiled black and white editions of the Bad Bunny
Ballerinas, with Benito himself starring in an exclusive photoshoot.
Making waves on the racetrack, Mercedes-AMG Petronas F1 driver Kimi Antonelli broke the record as the youngest leader at the Japanese Grand Prix. Meanwhile, over in Berlin, Fotyen Tesfay Haylu shattered the Half Marathon course record in the Adizero Adios Pro Evo 2.
From the feet of elite athletes and the performance innovation for two decades, on to the streets: adidas Originals introduced the Adizero ARUKU, a silhouette crafted for a new generation on the move, merging futuristic design with boundary-pushing style.
Turning to football, we keep growing the Kings League family, officially partnering with Kings League Germany, as it continues to revolutionize football rules for the younger generations of content creators and streamers. Also in football, for the fans across all generations: we unveiled the Real Madrid 'Bring Back’ home and away jerseys, inspired by the iconic kits of the club’s 99/00 season.
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