Happy New Year, my friend,
January has always been a little awkward for Doughp.
Resolutions. Diets. “New year, new me” energy everywhere… while we’re over here proudly making the best cookie dough possible (yes, with real butter and brown sugar).
But for the first time, we realized we could be part of this season - without losing who we are.
For years, you've asked us for a protein Doughp.
We always said no… because we refused to make something that tasted like a protein bar pretending to be dessert.
It had to taste like real cookie dough.
Spoiler: we finally cracked it.
Spoiler: we finally cracked it.
After months of R&D with Iz and me in the kitchen, we made a protein version of our classic chocolate chip dough.
It's the nostalgic, buttery, straight-from-the-spoon kind — with 10g of protein per serving. 🎤 *mic drop*
Not a health food.
Not a protein bar in disguise.
Just dessert… upgraded.
Not a protein bar in disguise.
Just dessert… upgraded.
We’re doing a very small first run and opening early access to VIPs on Tuesday, January 6.
If your goals include:
- wanting more protein
- still wanting dessert
- choosing progress without punishment
We’ve got you.
Make it a Doughp January,
Kelsey
Founder & Chief Inspiration Officer
Founder & Chief Inspiration Officer
P.S. The start of a new year isn't all rainbows, butterflies, goal setting and vision boards for everyone. If you're just trying to make it to the weekend, I'm here rooting for you. You've got this.
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