Explore what accessibility truly means for email marketing professionals. Then discover practical tips and best practices for writing, designing, and developing more inclusive email programs.
Accessibility is more than adding alt text or high color contrast—it’s about creating a better experience for everyone.
If you’re overlooking email accessibility, you could be alienating people with visual, physical, cognitive, or neurological disabilities. Using real text instead of all-image emails and keeping language simple makes a big difference.
With the European Accessibility Act (EAA) taking effect this June, now’s the time to act. This guide breaks it all down—keep it handy!
Ensure emails are accessible with this pre-send checklist, created with 2 experts from Oracle Digital Experience Agency. It’s built on ADA and EAA guidelines to optimize email copy, design, and code for inclusivity.
Great email design is more than just aesthetics—it helps subscribers easily digest content, find key info, and take action quickly. Here are 8 best practices to ensure your campaigns are designed for all.
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