The latest email resources from the Litmus blog and a few of our favorite things from around the web last week. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
| The best email content and news—handpicked and
delivered to your inbox every week. |
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| 20 February, 2025 |
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| Blog |
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| You strive to deliver the perfect email experience to your subscribers. But if you gloss over email accessibility, you’re alienating 1 in 4 adults in the U.S. and Europe who have a disability.
According to IDEA, there are 13 categories of disabilities including vision impairment, cognitive disabilities, situational disabilities (like a broken arm), autism, and more.
We updated our comprehensive accessibility blog (and the PDF version) to help you create the best experience for all your subscribers—existing and future.
Don’t feel like reading? Watch our recently recorded event about why businesses must embrace email accessibility. |
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| Quick question:
Which is correct?
Scroll to the bottom for the answer. |
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Your snack break
reads  |
- Taboola shares how to start a newsletter that helps you create a bond with your customers, boosts loyalty, and keeps sales flowing.
- Email open rates… Are they still a reliable engagement metric? When looked at alongside click-thru and conversion data, open rates are still relevant.
- Email > social media. Troy Erickson says it best, “Your social-media profile can be wiped out overnight—your email can’t.”
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| The answer is mostly a. Email, according to our recent LinkedIn poll. But depending on your location and language, b. E‑mail is also correct. |
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