The latest email resources from the Litmus blog and a few of our favorite things from around the web last week. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
|
 |
| 10 April, 2025 |
|
Blog
|
| |
| Your CTA is one of the most important parts of your email.
If it's hard to find, tricky to use, or broken, your subscribers won’t click—and you can wave goodbye to all the time and resources wasted creating it.
But don’t worry, we can help! Dive into the methods of crafting bulletproof buttons for your subscribers to improve UX and your email performance. |
|
Make your buttons bulletproof
|
|
| True or false:
The average marketer uses 12+ technologies to manage campaigns. Scroll to the bottom for the answer. |
|
|
- You may have seen our ‘worst’ email to date—if you’re a long-time subscriber. But it was still accessible, and we’ll show you how.
- Email deliverability rules for Gmail and Yahoo. Are your emails reaching the inbox? Follow these steps to boost and maintain your inbox reach.
- We have the integrations you need. Check out the ESPs and tools Litmus works directly with to shave hours off your workflow.
|
| |
| |
Step into our reading nook  |
- ICYMI: Outlook is adding new sender requirements for domains that send over 5,000 emails per day—joining the likes of Gmail and Yahoo.
- 15% of all emails get less than 2 seconds of readers’ attention. Ouch. Grab their attention with these UI design tips.
- Struggling to come up with effective messaging? These copywriting formulas for article intros, social media captions, emails, and more might help.
- They said it best: “The key to better engagement isn’t more emails—it’s better data.” We agree! Watch the full episode on Send It! Podcast.
|
| |
| |
|
|
|
| |
| |
| The answer is true, according to HubSpot. Fun fact: Litmus integrates with ESPs like Salesforce Marketing Cloud, Oracle, Constant Contact, Mailchimp, and many more! |
|
|
|
| |
|
|
using Litmus
