The latest email resources from the Litmus blog and a few of our favorite things from around the web last week. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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| 03 April, 2025 |
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Blog
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| Here in the Northern Hemisphere, we’ve got spring on our minds—especially spring cleaning! Now’s the perfect time to refresh your email list and clear out the clutter.
Start by removing inactive subscribers or running a re-engagement campaign. Don’t forget to clean out invalid addresses (looking at you, gnail.com and yahooo.com).
Get a rundown on the importance of a clean list in our complete guide on email deliverability. |
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| True or false:
Justified text helps with accessibility.
Scroll to the bottom for the answer. |
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- The trickiest hurdles with Dark Mode and how to tackle them—including answers to your most frequently asked questions.
- Looking for a better way to manage your workload? We’ve got just the thing: 8 tips and best practices for successful email workflow management.
- The email funnel… or hourglass? Here’s how to optimize your email marketing funnel (and then some) at each stage of the customer journey.
- Older generations have significant reservations about data use, while younger ones are more open to sharing. What are the other generational divides in email?
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Things to noodle on |
- Social media is at the whim of algorithm changes. Then there’s email, which outshines social media in more ways than one. Naomi West breaks it down.
- Don’t fear the competition. Here’s how to track your competition’s email marketing.
- Microsoft, Amazon, and Meta are set to spend $371B on AI infrastructure this year—a 44% year-over-year increase. By 2032, that number could reach $525B.
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| The answer is false. Justified text causes accessibility issues, especially if someone uses a screen magnifier or zooms in for readability. Learn more about it in this blog. |
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