The latest email resources from the Litmus blog and a few of our favorite things from around the web last week. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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The best email content and news—handpicked and
delivered to your inbox every week.
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7 March, 2024
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Blog
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Keeping up with email design trends is essential for marketers looking to captivate their audience to drive results.
You can even find some here in Litmus Weekly—such as hover effects on our links and imagessuch as personalization widgets like Live Polls and Instagram Feeds—and yes, they help move the needle. I’ve seen it first hand!
But it's not just about trendy designs. You also need to meet your subscribers’ expectations while staying on top of the latest strategies.
Take a peek at the design trends we predict will dominate the inbox this year, based on our observations and research from The 2024 State of Email Trends Report.
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Tracie Pang (she/her)
Email Marketing Manager, Litmus
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True or false:
You can’t create email personalization without third-party cookies.
Scroll to the bottom for the answer.
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Broken links are a thing of the past with Litmus Email Guardian. Get automatically alerted when your links lead to a dead end or are loading slowly.
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Community Spotlight with Alice Li! Follow along her career journey in email from coding in Notepad to being a 2023 Litmus Live keynote advocating for eco-conscious emails.
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Videos in email? It’s possible! But, like all things email, it depends on whether you should include them. Dive into the pros and cons, and tips on how to embed them.
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From around the web
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Unlock email ROI. Watch (or listen) to the Revenue Rehab podcast, with Brandi Starr and Litmus’ very own Jaina Mistry as they define what a successful email strategy looks like.
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Phishing emails? No thanks. With the help of generative AI, phishing scams are more difficult to discern. Identify telltale phishing signs with these 4 email examples.
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Beyond “click here.” After you grab your reader’s attention in the inbox, keep them engaged and have a killer call-to-action so they know what to do next.
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Hey, it’s Tracie!
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I’m an email marketing and AI fanatic who enjoys catchy subject lines and user experiences that just make sense.
Okay, I admit it—I subscribe to too many emails. What days do you clean up your inbox?
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using Litmus
