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Reroute with Carea Cream ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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In winter, the root cause of dryness isn’t cold, it’s low humidity. Dry air literally pulls water out of the skin barrier, turning human bodies into walking room humidifiers. In central-heated rooms, you are the chief source of moisture. An unnerving thought.
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When enough moisture is lost, dryness sets in. Here are some of the forms it can take, and how Carea Cream’s star roster of ingredients can stop each phase in its tracks.
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THE LANDSCAPE
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In the same way the body is 70% water, moisture is most of the skin barrier. As moisture is lost, so are the lipids and ceramides that hold moisture in place, and a vicious cycle of depletion begins. Skin loses natural pliability and stiffens because, on a molecular level, it’s turned to Swiss cheese.
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GLYCERIN — This natural humectant pulls water from the air back into skin, trapping it so skin can replenish its depleted moisture levels and better retain them at healthy levels.
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Because skin’s surface shrinks when dry, it’s common for dry skin to feel uncomfortably tight, shrink-wrapped, and slightly itchy. It’s missing the water that usually creates skin’s plump, flexible texture, and can act extra sensitive and reactive in these dire straits.
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COLLOIDAL OATMEAL — A powerful soother and moisturizer that softens skin as it calms, helping skin regain hydrated fullness and supple texture. It’s an FDA-approved skin protectant at concentrations between 1% and 5%—and while Carea Cream is not in the OTC category itself, colloidal oatmeal is included at 1% for daily support.
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Skin drained of moisture contracts and shrinks like an ill-secured water balloon. Whenever skin can’t stretch, it will split—especially in areas that see high movement (hands), impact (feet), or moisture (lips).
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SQUALANE — This lightweight emollient mimics the body’s natural protective oils, forming a faux-barrier until skin can rebuild its own. Its conditioning properties helps skin regain some interim flexibility and smooths over taught textures.
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Uneven surfaces don’t reflect light well, and instead of shining or glowing, they appear flat and lifeless. Dead skin and buildup accumulate and contribute to that rough, sunken look that lacks all luster.
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UREA — Naturally found in skin, urea is a part of NMF (natural moisturizing factors), a group of hydration and elasticity-focused compounds in the uppermost layer. Urea adds moisture and mildly exfoliates in a single step, fast-tracking skin back to smoothness, comfort, and reflectability.
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THE DESTINATION
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The only winning strategy against dryness is to take on more moisture than you lose. Using a humidifier helps. Drinking water is essential for bodily functions, but doesn’t immediately get routed to skin cells in particular as many assume.
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Your best bet is a moisturizer that’s formulated to care for dry skin in dry environments. We suggest
Carea Cream.
For best results, apply a few pumps after toweling off from the shower, when skin is still damp. This makes good use of the water already present on skin, sealing it in for later use. Apply all over with an extra layer on high-movement areas.
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BON VOYAGE!
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Soft Services products for year-round dryness support—starting in the shower and ending in bed. Stay hydrated out there!
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1 — COMFORT CLEANSE, Ultra Soothing Shower Gel
2 — SPEED SOAK, Skin Rehydrating Gel
3 — CAREA CREAM, Daily Softening Lotion
4 — THERAPLUSH, Overnight Repair Treatment
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Free shipping on orders over $65
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