Hi,
Some athletes seem destined to win from the start. But some randomly fall into a sport and take anything but a straight path to the top. Melisa Rollins is a stellar example.
🏆 Fuel like a Leadville Champ – get your Melisa Rollins Pack today.
🍀 Melisa’s start came from a random draw.
Some athletes chase childhood dreams. Melisa stumbled into hers through a raffle ticket.
In 2016, her stepdad won a raffle for a mountain bike and offered it to the 20-year-old college student with one condition – racing the Leadville 100. But she was only looking for an outdoor hobby.
What began as weekend rides with her Leadville-finishing parents morphed into something profound. For this Salt Lake City native, the grueling 105-mile Colorado race became her driving purpose.
🧠 However, she had brains and brawn.
Armed with a chemistry degree from the University of Utah, Melisa balanced her emerging cycling ambitions with work as a medical laboratory technologist at ARUP Laboratories. The methodical precision that served her in the lab would later define her racing.
Her sixth-place 2021 Leadville finish caught the eye of TWENTY24 Pro Cycling. But she had zero road racing experience, so she spent three years on the team mastering tactical skills.
🏅 Melisa’s breakout race was long in the making.
Seven Leadville attempts led to her 2024 breakthrough solo victory. Melisa told us it wasn’t just an incredibly long-awaited win – it was transformative.
Her road racing education proved crucial. Melisa understood positioning and had the tactical awareness to test the pace on the notorious Columbine climb – this became the winning move.
😮 It’s incredible how far that raffle ticket went.
Now competing independently through the Liv Racing Collective, the 29-year-old embodies the bold mindset reshaping modern cycling. She believes success comes down to presentation, confidence, and willingness to take calculated risks.
Her approach reflects hard-earned wisdom. Racing demands meticulous preparation and mental toughness – learned through chemistry lab precision and high-altitude suffering in the Colorado Rockies.
Want more proof? Melisa just won SBT GRVL and earned 2nd at Leadville, where she smashed the women’s course record and became only one of two women to break 7 hours. It’s not just luck.
🤝 Melisa calls our partnership one of the most meaningful in her career.
She knows that perfecting her fueling plan is just as important as the miles on her bike. Melisa explained to us that she logically scrutinizes fueling and recovery, which didn’t surprise us – once a lab rat, always a lab rat.
Melisa shared her meticulous choices, and we’re making them available to you.
The Melisa Rollins Pack includes:
GU Roctane Energy & Hydration Drink Mix – Tropical Fruit – Melisa’s base for carbohydrate fueling with a massive 60 g of carbs per serving, plus caffeine for a boost when things get tough.
Enervit C2:1PRO Carbo Gel – Research-proven (of course, Melisa appreciates this) glucose-to-fructose ratio that helps her maintain 90-120 g carbs per hour, which she told us is her sweet spot – 40 g carbs per packet.
Maurten Gel 160 – Hydrogel technology helps the 40 g of carbs quickly pass through Melisa’s stomach to the intestines for absorption, reducing GI issues when she’s going all-out.
Styrkr Gel50 – A mammoth 50 g of carbs per packet that’s pH balanced to be gentle on the stomach. Light, natural flavors without unnecessary preservatives.
2x PILLAR Performance Triple Magnesium - professional-level recovery – enhances sleep and muscle repair, with 3 forms of magnesium to ensure bioavailability.
2x Cheribundi Tart Cherry Juice Pure Concentrate – Melisa relies on this to reduce inflammation and speed recovery after hard sessions.
🤓 Rest assured that every one of these products has Melisa’s stamp of approval – not an easy thing when you’re dealing with a medical lab technologist.
👉 Get 10% Feed Credit on your Melisa Rollins Pack today – you’ll instantly feel smarter about fueling.
-The Feed.
