The latest email resources from the Litmus blog and a few of our favorite things from around the web last week. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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The best email content and news—handpicked and
delivered to your inbox every week.
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25 July, 2024
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Blog
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Email personalization is creepy. It’s difficult to do. And it's risky to use because it increases the potential for errors.
Which one of these is a myth?  (Yes, this is a trick question.)
We sat down with our friends at Act-On to bust common misconceptions marketers have about email personalization. Check it out!
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True or false:
Welcome emails are the most popular type of emails that marketers send.
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True →
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False →
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Why not let Email Guardian take the night shift? Email client updates happen as often as every 1.2 days. When we’re OOO, we get by with a little help from a friend.
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The rise of the creator economy has seen a resurgence of newsletters in recent years. If you’re thinking of launching one, check out our guide to getting started.
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Your emails ≠ spam. But sometimes, they can trigger spam filters. Here’s how to ensure your meticulously crafted messages land in their intended inboxes.
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Speaking of spam, this is the real reason why emails end up in an email marketer’s least favorite folder.
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What we’ve been noodling on
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A blueprint for first-party data powered marketing. When done right, it can transform customer interactions. Join us and Salesforce next week as we illustrate how.
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Newsletter growth operates in 4 quadrants: owned, earned, algorithmic, and paid. Discover strategies from each to help your newsletter grow.
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Bigger isn’t always better, especially when it comes to your email list.
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using Litmus
