The latest email resources from the Litmus blog and a few of our favorite things from around the web last
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11 Sept, 2025
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Webinar
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Email is the backbone of holiday marketing campaigns. And if it’s not, it should be. Learn how to prepare for every email scenario this fall and into 2026 including:
- Best practices every retailer should follow—and a handful of new ideas to try.
- Tools you can use to sharpen your competitive edge.
- A case study of what not to do when trying to reel in as many sales as possible.
Get a leg up on your competition, starting with this must-see webinar.
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Save your spot
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This is the last edition of Litmus Weekly, but don’t worry! All your favorite Litmus Weekly sections will star in the twice-per-month Litmus News newsletter, launching September 18.
Litmus News is packed with info about the email industry, best practices, and more. Make sure you’re subscribed.
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Step into our reading nook
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- Alt text helps many people fully understand your content. But there’s a right and a wrong way to use it. Learn the right way from Chad S. White and Lauren Castady.
- Email automation saves time and helps build better relationships. Check out the basics and some ideas to up your automation game.
- Get rid of buyer's remorse with a thoughtful post-sale strategy. (Just in time for holiday shopping.)
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The kingdom of marketing
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So raise a coffee mug as we cheers our beloved Litmus Weekly. It’s been a great ride. See you next week for Litmus News!
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using Litmus
